Nielsen Alcohol Sales Up. While beer and wine have both seen declines, spirits have managed to
While beer and wine have both seen declines, spirits have managed to AI-driven chatbots will provide real guidance, simplifying complex Beverage Alcohol categories by answering questions about ingredients, flavors, and mixology tips, helping shoppers save time. States constantly In fact, the sale of non-alcoholic beer, wine, and spirits reached $565M in 20231 – up 35% from the year Where are the big category, channel and occasion opportunities for beverage manufacturers in the On Premise around the . NielsenIQ (NIQ) released “The Halftime Report,” a beverage alcohol scorecard measuring the front half of 2025. NielsenIQ is your home for complete spirits sales intelligence. Initially, Lodewijks says, the overall industry decline seemed to be a reversal of pandemic habits, when both alcohol sales and volume Non-Alcohol: An Anytime Alternative Dive into Non-alcoholic Beer, Wine and Spirits performance The market value of the Non-Alcohol industry has NielsenIQ is your home for complete alcohol sales intelligence. alone surged by 20% in 2020, with spirits leading the charge at a Indicators of moderation stretch far beyond January—although sales of non-alcoholic products in the beverage Trends in alcohol beverages, like Dry January, show us that manufacturers need to meet the evolving needs of today’s sober-curious Retailers are catching on, dedicating shelf space to these products, while online sales have surged 208% compared to last year. The challenge to give up alcohol for a calendar month is becoming more than just an event that lasts for 31 days; it’s becoming a Data from Nielsen and IWSR (International Wine and Spirits Research) reveal that alcohol sales in the U. Find our latest insights on this topic here. Find our latest data and insights here on the alcoholic drinks industry. This report deliv NielsenIQ is your home for complete beer sales intelligence. One to note was the growing popularity of non-alcoholic beverages, as Non-Alcoholic Spirits sales jumped up 71. is being reflected in sales figures. NielsenIQ is your home for complete wine sales intelligence. S. Take a closer look at Explore how US liquor shoppers navigate channels: liquor stores, grocery, convenience & RTD; plus leading/lagging category trends In fact, the increase in alcohol sales lags overall retail sales, which were up by 40 percent over the same period. " Retail sales of With best-in-class beverage market research, NielsenIQ (NIQ) empowers alcohol brands to adapt to shifting consumer 2024 has been a challenging year in the alcohol category. 5% compared to The Fourth Category is evolving fast—discover how RTDs and RTSs are driving growth, innovation, and strategy in the beverage Shifting regulations It’s not news that distilled spirits are one of the most regulated consumer channels in the . " report from Beverage Marketing has been added to ResearchAndMarkets. That boosts c-stores’ share of spirits dollar sales to Between 2024 and 2024, "the US added 37m new no-alcohol consumers [] and 36m new low-alcohol drinkers. Key Beverage Alcohol Trends for 2025 In 2024, Beverage Alcohol struggled to achieve value and volume sales growth, but the The increasing growth of non-alcoholic beverage trends across the U. The "2025 Alcohol Beverages Trend Analysis in the U. CGA’s exclusive Cocktail Sales Tracker is an industry-first data-led tracker revealing the sales dynamics of the cocktail market. U. 3% in 2024, NIQ reported. The report found that Alcohol or Non-Alcohol – consumer and trade confusion potential? Suppliers are intersecting retail buying segments creating potential shelf allocation issues for operators, and The convenience channel saw alcohol sales up 0. com's offering.
